HBR's 10 Must Reads for CEOs (with bonus article "Your Strategy Needs a Strategy" by Martin Reeves, Claire Love, and Philipp Tillmanns)As CEO, you set the tone for your organisation. You establish priorities, anticipate and address challenges, champion and lead change efforts, set people up for success, and manage risk. You look at issues and trends to see how they'll affect your company internally, but also externallyin the larger context of your industry, your country, and your company's place in the global marketplace. You maintain a long term view while simultaneously paying